BEYŌND BOUNDARIES

ōrāculī — A High Performance Organisation

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ōrāculī — A High Performance Organisation, with Learn More and Clients links

Advisory & Strategic Partnerships

STRATEGIC ADVISORY
for ambitious brands and organisations in growth mode. We connect, build, design, and strategise, combining regional expertise with global excellence.

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HIGH PERFORMANCE COACHING
for young professionals to the C-suite, driving transformation and career development, from 1-1 coaching to regional teams.

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About the Founder

Founder and CEO David Singleton has led transformation and built brands, teams, and strategies across 40 countries, working with world-renowned names and serving on executive boards globally. That experience, spanning franchise development, strategic and organisational change, and C-suite advisory across food and beverage, hospitality, technology, and consumer brands, sits at the centre of what Oraculi and its associates now bring to ambitious organisations: accelerated growth, cultural transformation, and leadership development for companies entering new markets.

Through its network, Oraculi connects, builds, designs, develops, and strategises market entry and expansion, combining deep regional expertise with global operational excellence.

David Singleton speaking to an audience
David Singleton, Founder and CEO Oraculi

The BEYŌND Boundaries Frameworks

Explore the BEYŌND Boundaries frameworksThe Oraculi ecosystem — BEYŌND Boundaries High Performance Leadership, Steps of Transformation, Essence, Trifecta, Dimensions of a Fully Lived Life, and Imago

Many coaches have left industry, and most advisors don't coach and David does both by design. Being embedded in live commercial environments makes him a sharper coach. Working closely with leaders at a human level makes him a more effective advisor. The two practices compound impact, clients get someone who understands the boardroom pressure they're under, because he's still deep within them.

Coach David partners with leaders at every stage, young professionals building their foundations, C-suite executives navigating the boardroom, and small to regional teams growing at every level in between, to unlock leadership potential through evidence-based transformation. He delivers measurable leadership evolution that cascades through organisations; importantly, not just at the top of them.

The BEYōND Boundaries frameworks are inspired by David's mentors and gurus from around the world. He has created a full 360 of frameworks because one is never really enough, but they all point to one thing ultimately: that transformation only becomes real when you understand yourself completely, from every angle.

Oraculi partners with coaches covering all modalities, what is important is your success. We craft bespoke programs for you, wherever you are in the world.

Human ambition, organisational scale.
High performance architects: we build what gets you there.

Connect With Oraculi

David Singleton speaking at an event

LinkedIn recommendations, scroll to read

Elly Johnston

Elly Johnston

On sabbatical

David was Elly's client

David supported me and the team at Mapal entering the MENA market.

He has an invaluable network, built through years of experience at a senior level and is considered and intentionally with his introductions, ensuring value each time for both sides.

We wouldn't have succeeded as quick of his suit and guidance.

Trying to find a reason to work with David again!


Bob Busman

Bob Busman

Director of Operations leading 5-star hotel operations with excellence

David was Bob's client

Working with David as my coach has been an incredibly transformative experience. His unparalleled guidance, insight, and unwavering support played a pivotal role in setting me up for success. With David's expertise, I was able to navigate the complex journey of career advancement with confidence and clarity.

His tailored approach and genuine investment in my goals empowered me to present my best self during the interview process. Thanks to David, I secured the job position I had been aiming for, which marks a significant milestone in my professional journey.

David's mentorship goes beyond traditional coaching; he has the unique ability to inspire and motivate, pushing boundaries and encouraging growth in ways I hadn't imagined possible. I am profoundly grateful for the impact David has had on my career and cannot recommend him highly enough to anyone looking to make meaningful advancements in their professional life.


Reece Dunne

Reece Dunne

Hospitality Strategist | Lounge Product Development | Culinary Innovation | Operational Execution

David was Reece's client

I'm genuinely delighted to share my experiences with David, an outstanding professional development coach and strategic adviser. Throughout our collaboration, David has exhibited a profound depth of knowledge and strategic insight, which has been immensely influential in guiding my career path.

David demonstrates a remarkable flair for recognising and nurturing talent, steering me through complex career decisions with wisdom, acuity, and genuine empathy. His counsel is consistently thoughtful and bespoke, resonating deeply with my individual ambitions and professional quandaries.

What truly sets David apart is his dedication to cultivating a supportive and collaborative coaching environment. He is adept at asking pertinent questions, promoting reflection, and creating a space where growth and learning are paramount.

I wholeheartedly endorse David to any individual or organisation looking to enhance their potential and achieve exceptional outcomes. His impact on my career has been significant, and I am confident in his ability to affect the same level of excellence and transformation in others.


George Howard

George Howard

Chartered Financial Planner | 30+ years advising high-net-worth women through life's biggest financial moments | Dubai DIFC – fee-based advice | The Progeny Group

George was David's client

I had the privilege of attending one of David's BEYōND Boundaries transformative leadership programs a few weeks ago, at Melia Desert Palm. This was collaborated with María Ollero Sunyer and Monica Kubik's of FeelQuest. I must say, it was nothing short of extraordinary!

David's innovative approach to leadership development, incorporating equine-assisted learning, truly sets him apart. Working alongside these majestic creatures provided an unparalleled platform for self-discovery and growth. 🐎💼

Here's why I can't recommend David and his team highly enough:

1. Unique Learning Environment: The synergy between leadership principles and equine behaviour created a dynamic learning environment. Each interaction with the horses offered profound insights into our leadership styles and communication techniques.

2. Authentic Leadership Guidance: David's guidance throughout the program was invaluable. His deep understanding of both leadership theory and equine dynamics ensured that every session was impactful and meaningful.

3. Personalized Development: One of the standout aspects of this program was the personalized attention given to each participant. David and his team took the time to understand our individual goals and challenges, tailoring the experience to suit our needs.

4. Immediate Application: The skills and lessons learned in the arena translated seamlessly into real-world leadership scenarios. I walked away from the program with a newfound confidence and a toolkit of practical strategies to apply in my professional life.

5. Team Cohesion: Beyond individual growth, this program fostered a sense of camaraderie among participants. Working together to overcome challenges with the horses strengthened our bonds and enhanced our ability to collaborate effectively as a team. We are still in contact on a group, to ensure our growth journey continues, but also more importantly to support each other as a team.

In conclusion, David, María and Monica have crafted a leadership program that is truly exceptional and unique. If you're looking to unlock your leadership potential in a unique and transformative way, I wholeheartedly recommend joining forces with David and his equine partners. Thank you for an unforgettable journey! 🌟🐴


Tania Aguilar

Tania Aguilar

Head of Global Sourcing – Ingredients B2B

Tania was David's client

I had a wonderful experience being mentored by David at Reach Middle East. His expertise in leadership and hands-on approach to career coaching were of solid support to my professional growth. David has a great attitude to make things work and to make a team work, he is insightful, forward thinker with a powerful personality that wins respect, more importantly for him is all about people, which is a great soft skill to motivate and as well, to handle the toughest people- effortlessly. David has immense abilities and expertise to add value in anything he does!


Natasha Aylott

Natasha Aylott

Get Blissed – Self-Mastery Consultant. Working with You to discover your Purpose, De-Stress and Empower your life.

Natasha worked with David but they were at different companies

David and I have known one another for over 25 years. We worked together at Jeffersons, Shirley, UK. The qualities he displayed back then, remain consistent. David is reliable, driven, a natural leader and number one at understanding what customers want and delivering that each and every time. His standards are super high, which means his clients have been able to enjoy first class service in all the venues David has run or overseas.

You only have to look at his resume to see that David is a man who embraces all that life has to offer. He emerges himself in ongoing personal development and education, keeps his mind and body active and is an incredible leader, inspiration, first class friend and loving father.

David is a winner and as such is a pleasure to know. Thank you for sharing who you are with the world David.

Enjoy your new role David. I know it is exciting, varied and a challenge that you will excel at, contribute enormously to and fulfill superbly.


Dr. Elkan Polad

DR. ELKAN POLAD, MD, MBA

HSE, Quality Management, Business Consulting and Business Continuity Expert – 25 + years experience

DR. ELKAN worked with David but on different teams

David is a very hard working person with great attention to details. He has a vast knowledge of his subject matter and well beyond.

David is always positive and is a kind and caring person well respected by all his colleagues.

David will be a great asset for any organization and will bring a lot of new knowledge and positive energy


Nick Washbourne

Nick Washbourne

Commercial Director | Co-Founder | Demand Generation specialist – Marketing automation and Social with agentic AI

Nick worked with David but they were at different companies

Quite simply, David is a pioneer in the hospitality sector. Always looking to innovate, he constantly searches for something new and ground-breaking that will inspire the customers of the brands he represents. Commerciality however always comes before innovation. I worked with David while he was at M&B and was proud to be a part of the success that he was the driving force behind.


Oraculi·Imago·Know your persona